How to make your yard sale sign stand up – 4 Marketing Tips


Are you planning an incredible yard sale that’s sure to be a hit? You’re probably excited and anxious to see the results! But before you can start making sales, you must first make sure your yard sale sign stands out from the competition. Let’s take a look at some creative tips to help make your yard sale sign stand up like a star!

Designing Your Sign


Once you’ve made the decision to have a yard sale and determined when and where you’ll be setting up your sale, it’s time to think about how to make your yard sale stand out from others. One of the most effective ways to draw attention is by creating a custom yard signs that displays key information visitors need, such as times and items that are available.

Designing them doesn’t have to be complicated if you keep a few key elements in mind:

  • Choose a material that will last the weather elements; think waterproof materials like foam board or plastic.
  • Make sure that all information is easy-to-read by using large print with contrasting colors.
  • Include the date, start time and end time of your sale. If it’s a multi-day event, write out all days/hours involved on one sign.
  • Identify important items (e.g., clothing, furniture, electronics) or categories (baby clothes).
  • Use arrows sparingly which point people in the direction of your house.

Creating a creative sign can draw more attention and draw bigger crowds at your yard sale! Consider how illustrations, images or clip art might boost the overall messaging on it. Also try to include helpful phrases like “Cash Only,” “No refunds,” or provide directions like “Next turn left across from ABC store.”

Promoting Your Sale


Once you have determined the scope of your sale and created a plan, it’s time to promote it. You can spread the word by posting yard sale signs in key locations and your social media networks, or allow people to find you through websites such as and

To make sure it stands out, consider these tips:

  • Make sure it is sturdy and weather-resistant. Use outdoor-quality board or corrugated plastic for ones large enough for cars to read; for smaller ones use poster board or foam core board mounted on stakes so they don’t blow away.
  • Let the colors of your signage be attention-getters; use fluorescent colors with variegated backgrounds to draw the eye’s attention quickly. Do not use fancy fonts that are difficult to read; basic upper case block text with plenty of white space between words will do best in bright colors on dark backgrounds – also reverse faces (black type on white background) can be more effective from a distance when used sparingly on secondary mentions and directional arrows.
  • Get creative with your wording – being clever (but not too complicated), showing off good deals or offering helpful information is usually more effective than simply stating “Yard sale!”
  • Speaking of helpful information – make sure the pertinent details about your event are listed including date, time, location (including a map if necessary), items for sale, age group of merchandise (new/used/antiques), etc… If you have any special circumstances (no early birds allowed!) or payment types accepted – also list those too!

Place multiple signs around town at least one week before the event so that people have ample time to plan their visit; hang one outside after creating an inviting display inside – this makes shoppers feel welcome without causing any damage prior to entering a home they may not be familiar with. Finally, if possible, share photos or videos of some of the items available via social media – nothing creates FOMO better than giving shoppers a tantalizing glimpse into what’s up for grabs!

Crafting the Perfect Message


Well-crafted yard sale signs are essential to effectively market your sale, attract shoppers, and maximize profits. Although the standard ‘YARD SALE’ is sufficient, there are steps you can take to make your sign stand out from the rest. A premium yard sale sign should have three key elements:

  1. Visual Appeal – Use an attention-grabbing font or color to draw attention from a distance. Keep the design simple and easy-to-read from a distance.
  2. Clear Messaging – Make sure you include all necessary information about your event such as dates, times, location and what’s for sale. Don’t use too many words; make your message concise and to the point so passersby can get all the info they need quickly.
  3. Additional Details – If space allows, add details that entice people such as ‘Usable Furniture Available’ or ‘Rain or Shine Sale’ that will help you drive more customers in!

Take these great tips into consideration when crafting the perfect message for your yard sale sign to help ensure maximum success at your upcoming event!

Setting Up Your Sign

Putting together a good yard sale sign can draw potential buyers to your event. To maximize the visibility of your sign and get the best results, here are a few tips that can help you set it up properly:

  • Choose an area with high foot and vehicle traffic, placing the sign where drivers can easily see it and read it from a distance. This will boost your chances of getting quality shoppers to your sale.
  • Secure your yard sale signs firmly in place with stakes if they are on grass, plastic ties if on a fence, or tape if against walls or windows.
  • Make sure all writing is clear and easily legible to ensure maximum reach. Keep lettering large enough for drivers to read from their vehicles, but avoid using excessively large words which can be distracting.
  • Stick to using black ink against white backgrounds for optimal visibility in all light conditions. Go for scannable fonts like Sans Serif rather than Script which may be difficult for some people to read at a distance. Avoid color changes which can overly complicate the design of the message you are trying to get across.
  • For directional signs you don’t have time or resources to hang up yourself, utilize existing street furniture such as street posts, wood posts or heavy ropes at key junctions around your local area leading people in the right direction towards your sale location.


Hopefully, these tips have given you some ideas on how to make your yard sale sign stand out more and draw in more potential buyers. With the right materials, design, and placement, it can be a lot easier to give off that professional look that will catch people’s attention. The beauty of marketing is that there are endless ways to customize something for maximum impact – we hope our tips have helped you find just the right way for your yard sale sign!